I’m an Associate Director of Product Management at Harvard Business Publishing. I manage ongoing development of the Higher Education website with a focus on acquisition and engagement.
In my previous role as Director of Content Strategy at Harvard University, I led efforts to bring Harvard’s digital content to the world in innovative and effective ways. My team produced, distributed, and measured multi-channel content for platforms including Harvard.edu, the Harvard Gazette, email newsletters, and evolving social media and mobile platforms.
I’m also a keynote speaker and have presented at conferences like Confab, SXSW Interactive, ContentEd London, and CASE. I’ve led sessions on digital and content strategy, experimentation, team management, and analytics.
I’m a Certified Scrum Product Owner and have introduced agile frameworks back to teams within Harvard, continuing to deepen my knowledge and experience through practical application.
Before joining Harvard, I managed Emerson College’s digital marketing, social media strategy, and content development efforts for online recruitment. I led Emerson College’s first social media strategy implementation and our efforts resulted in being named a top 10 social media college in 2011.
I’m also a proud dad, husband, and drummer in Eleventh Hour Sunrise.
- Creator of FollowEDU.com (2012), a searchable directory of Twitter users in higher education.
- Creator of eduTweetups (acquired by InsideHigherEd.com in 2011), a directory of higher education Twitter hashtags, chats and events.
- Creator of Newborn Tweets (2008), a Twitter web app that finds your first tweet